000 00438nam a2200169Ia 4500
005 20260918030750.0
008 260121s9999 xx 000 0 und d
020 _a0749442654
082 _a658.827
_bSMI-M
100 _aP R Smith
245 0 _aMarketing Communication:
_bAn Integrated Approach
250 _a4th ed.
260 _bKogan Page
_c2004
300 _a696 p
650 _aTechnology/Applied Science, Management
942 _cBKS
999 _c355
_d355